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Clearstar Financial

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About the Project

While Clearstar Financial CU has expanded to serve myriad member groups, educators remain its staple base. ADRENALINE's assignment: Create a mailer to school more teachers on the CU's special commitment to the financial well-being of those in the education field.

Luckily, ADRENALINE could copy our own work. In the blue-green palette developed for Clearstar's rebranded identity and product brochure system, we crafted an attention-grabbing design that laid out Clearstar's educator expertise and offerings. Targeted to as-yet-unsolicited teachers in its service area, the mailer passed with flying colors—achieving a 35%+ response.

collateral
Clearstar Financial Collateral
environments
Clearstar Financial Environments
identity
Clearstar Financial Identity

About the Client

Originally the Reno Teacher's Federal Credit Union, Clearstar Financial today serves a far broader base of 20,000-plus members across thirteen Northern Nevada counties.