Diploma Framers

About the Project

The last thing college students are thinking about as graduation approaches is getting their diplomas framed. But if you're DiplomaFramers.com, it's crunch-time to capture your not so captive audience.

Assigned to create a low-cost campaign to run in college newspapers across the US, ADRENALINE answered with a block of black-and-white, copy-driven ads appealing to grads and parents alike. Edgy, irreverent and a bit smart-ass, the campaign spoke students' language, stood way out in pubs, and graduated DiplomaFramers' online orders to unprecedented new levels.

About the Client

Geared to the college and post-graduate set, Diploma Framers provides customized framing services with grade-A quality and a high degree of convenience with quick and easy online ordering.